Allen Solly is a prestigious global fashion-wear brand brought to you by Madura Fashion & Lifestyle. This brand offers a perfect solution to men and women looking for truly luxurious, high-end and stylish work and casual wear. Allen Solly gift cards make excellent gifts to your friends and family, for any occasion.
From the Manufacturer
Launched in India in 1993, Allen Solly brought about a completely new concept to menswear in India — Friday Dressing. In the years that followed, the brand, with its Anglo-American heritage, proved to be the most innovative of the Madura Fashion & Lifestyle’s brands. Today it is one of India’s most popular and easily recognised brands in the branded premium apparel segment. Consumers understand it as a vibrant and upbeat work wear brand. Allen Solly’s recall with Friday Dressing is clearly the strongest.
The brand has ensured that its range of products is stylish, fashionable and sufficiently casual – i.e. work appropriate. This is clearly aimed at young professionals/entrepreneurs who are ahead of the curve, open to experiments and believe in looking distinct.
Allen Solly was the first brand in India to introduce Western wear for the working women in 2002. Ten years later, it launched Friday Dressing for the young woman professional. It is a range of work-casuals that will redefine work-wear for women in India. The range exudes sophistication, is chic, fashionable and sufficiently casual while being work appropriate.
Allen Solly, in keeping with the spirit of the brand’s core and legendary ‘Friday Dressing’ tagline, has worked on a new Retail Identity that can be seen across all leading stores. The new identity takes inspiration from the brand’s strong Nottingham heritage, which has been rendered in a very modern and contemporary manner.